Redka Professional Hair Care B2B
Redka

Redka Professional Hair Care B2B

B2B, E-Commerce

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Project Details

The B2B platform we developed for Redka and Kumtoys is a comprehensive digital sales solution designed specifically for the needs of the brain games, educational toys, and puzzle sector. Redka, which offers brain games, puzzle varieties, educational toys, and strategy games to toy stores, bookstores, stationery dealers, and educational institutions, needed a powerful B2B infrastructure to digitalize its dealer network, effectively present product diversity, and accelerate order processes. The platform provides real-time integration with ERP systems, enabling product information, stock statuses, age group information, and price updates to be instantly reflected to dealers. Designed to accommodate the wide product range of the educational toys and brain games sector, the system performs detailed product categorization according to age groups, game categories, educational goals, and difficulty levels. The product management module comprehensively categorizes classic brain games (chess, checkers, mancala), modern board games (Blokus, strategy games), puzzle varieties (2D puzzles, 3D puzzles, wooden puzzles), educational toys, logic games, and family games. Dealers can perform advanced filtering by age group (0-3 years, 3-6 years, 6-9 years, 9-12 years, 12+ years), game type, number of players, educational goal (mathematical thinking, problem solving, hand-eye coordination, creativity), and price range. Brain games and puzzle management organizes thousands of different products in detail. For each puzzle, the number of pieces (24 pieces, 100 pieces, 500 pieces, 1000 pieces, 2000+ pieces), size information, theme (nature, cities, animals, artworks, children's characters), and difficulty level are specified. For brain games, age suitability, game duration, number of players, and educational achievements are presented in detail. The age group and educational goal filtering system enables dealers to quickly find the right products according to customer needs. For example, specific searches such as "games that develop mathematical thinking for ages 4-6" or "strategy games for families ages 8+" can be performed. CE certificates, safety certifications, and age suitability markings are clearly displayed for each product. The educational toy category includes teaching materials designed for preschool and primary school children. Alphabet learning games, number and math games, geometric shape games, color and pattern recognition games, hand skill development toys, and Montessori-compatible educational sets are included in this category. Achievement areas (cognitive development, motor development, social development, language development) are explained in detail for each product. The board games and family games section covers strategy games, word games, card games, and party games that multiple players can play together. Minimum-maximum number of players, average game duration, rule complexity, and recommended age group are specified for each game. Subcategories such as family-friendly games, children's party games, and competitive strategy games are created. Seasonal product management highlights product groups according to increased demand during the preschool period (September-October), New Year and holiday periods, and summer vacation. Dealers can easily access seasonal collections such as "educational toy sets for school start," "New Year gift packages," or "summer vacation activity games." The quick order module facilitates the work of dealers who place regular orders. Toy stores can add the best-selling puzzle piece counts, popular brain games, and standard educational toy sets to favorites and place bulk orders with a single click. Ready-made packages such as "kindergarten starter set" and "primary school brain games package" can be created. Campaign and discount management automatically reflects preschool campaigns, new product launches, stock clearance discounts, and dealer-exclusive bulk purchase advantages to the platform. Sector-specific promotions such as "special discount for buying 10 from the same puzzle series" or "educational toy set campaign" can be applied. Stock and delivery management provides fast delivery especially during busy periods (school opening seasons, before New Year). Dealers can see stock status in real-time and receive "notify when in stock" notifications for out-of-stock popular products. Pre-order opportunities are offered for new season products and popular games. Product training and promotional materials support dealers in correctly introducing products to customers. How-to-play videos, content explaining educational benefits, age suitability explanations, and answers to customer questions are shared through the platform for each game. Rule booklets and gameplay visuals are especially provided for complex strategy games. The return and exchange system manages return processes in a digital environment for reasons such as damaged products, incomplete puzzle pieces, box damage, or customer dissatisfaction. Especially in puzzle products, missing pieces situations are quickly resolved and replacement products are sent. The dealer performance and sales analysis module shows dealers detailed reports on which age group games are selling more, which puzzle piece counts are popular, which educational toys are in demand, and which categories have growth opportunities. Seasonal sales trends, school periods, and holiday periods are analyzed, and inventory planning recommendations are provided to dealers. Customer age group analysis shows which age group of children more products are sold for and helps dealers create a product range suitable for their target audience. Special pricing and bulk purchase options for educational institutions are also managed through the platform.

Features

Nebim V3 Integration
Franchise Portal
Stock Reservation
Barcode Order

Project Information

Client

Redka

Services

B2B, E-Commerce

Date

March 2020

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